Leading quantitative market & social research
It’s a numbers game and we offer a full range of services to gather robust and accurate data, including online surveys, face-to-face and telephone interviewing, omnibus services and mystery shopping. Take a look at our core quantitative research techniques below…
Online
Face-to-face
Face-to-face interviewing is great when you want to reach a niche audience – for example you’re eager to know more about why people visit certain local attractions, or you need to talk to people who are not digitally engaged. We can send our team of skilled field interviewers to gather the data right from the source, using the latest CAPI technology.
Telephone
Scottish Opinion Omnibus
Mystery shopping
Want to test your service? We design and conduct mystery shopping programmes to provide consistent, fair assessments and suggest how the customer experience could be made even better, whether by phone, email or in person.
Brand mapping
Progressive’s band mapping helps discover your brand’s core values and benchmarks and maps its progress, both against itself and a defined competitor set. We can identify where you are weak and where you are strong, and measure improvements as they are made.